In every management
system, especially quality management system, the goal is to achieve the
highest level of customer satisfaction. Because higher customer satisfaction means
higher market share and improved brand credibility. Our ISO 10001/ ISO 10002
standard consultant provides a complete framework to identify, manage, and
understand the process of successfully handling customer complaints.
Customer’s requirements are changing rapidly and only those brands perform better who well understand their customer needs and expectations. Therefore, if there is a good customer satisfaction system in place, the overall performance improves for any organization.
Those companies who neglect customer feedback and didn’t mold themselves as per changing customer requirements will become obsolete in no time. There are famous brands who washed out just because they failed to understand the customer’s needs and expectations.
Nowadays companies form customer service departments to specifically handle customer queries after and before sales.
The information we receive from customers is one of the valuable inputs for continual improvement. This management system allows to process the data and take valuable decisions for business enhancement.
Retaining an existing customer is more profitable by every means. One of the main advantages is a reduction in marketing and business development costs. On the other hand, if we keep losing customers then it damages the brand’s credibility and increases business development and marketing costs.
System under ISO 10001/ISO 10002 brings many advantages including improved customer relationship, continual improvement, more transparent system, higher client satisfaction, Better brands credibility, understanding of customer needs/expectations and better focus from higher management and other stakeholders.